Monday, April 12, 2010

Hotel Website Marketing Conference

The Hotel Website Marketing Conference took place in Amsterdam on March 25th, 2010. The conference was dedicated to providing hotel sales managers with the latest innovations in online marketing.

The main topics included 3rd Party Websites & Distribution Channels, designing and marketing your hotel website, managing your hotel website booking engine and effectively using social media.


I attended the event as a speaker on behalf of RateTiger and spoke on “Making the most of IDS to deliver your revenue management strategy". The idea was to outline the importance of distributing rates to third party booking websites using Internet Distribution Systems (IDS) while also examining the key tools needed to implement hotel online revenue management strategy.


With around 60 people in attendance including 35 hoteliers, the event concluded with meaningful discussions and networking. Other speakers represented companies like Expedia, Ideas, Meetingsbooker, Hoteliers.com, BeCurious and others.


The platform helped me reinforce RateTiger's brand name in the market and it was quite clear that RateTiger is perceived as a market leader by many hoteliers.

Casey Davy is Sales Manager - UK at eRevMax and is responsible for sales of RateTiger products in the region. He is based out of London and can be reached at caseyd@ratetiger.com

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