BITAC is a technical show with vendors ranging from energy management systems to security systems to kitchen inventory management to just about anything that a hotel might need. It basically provides hotels with opportunity to explore better ways of running their hotel operations at affordable prices.
The main discussions revolved around the need for being economical in all purchases. Hoteliers are looking at everything with magnifying glass, very careful in what they invest and how they spend their money. Vendor relationships were touched upon and examples of service providers who stuck by hoteliers in bad times were highlighted.
Overall BITAC was a nice event with lot of networking opportunities and good exposure for us.
Jan Murza is Sales Manager - USA at eRevMax and is responsible for sales of RateTiger products in the region. He is based out of Orlando and can be reached at email@example.com