Tuesday, June 17, 2014

HSMA Pricing & Distribution Day 2014

Marriot Frankfurt witnessed an interesting event last month when the HSMA Pricing & Distribution Day 2014 took place. The forum aimed to inform members about the latest developments, trends and innovations in hotel pricing and distribution.

I was happy with the structure of this full day event as it allowed members to attend sessions that were relevant for them. The day started off with the welcome address by HSMA Germany chief, which was followed by key note session on “The hotel industry explained in five games” by Dr. Christian Rieck, professor of game theory, University of Applied Sciences, Frankfurt. The session went really well as it was quite interactive and engaged the audience effectively.

The rest of the event was neatly segregated into three parallel sessions – Metasearch, Revenue Management and Distribution. Each session had different sub-topics with expert speakers. The highlight of this year's Pricing & Distribution Day was the panel discussion on the hot topic Meta Search - new opportunity or new threat to the hotel industry. Industry experts from Trivago, KAYAK, TripAdvisor and Google took part in the discussion and shared their insights.

The event provided a great networking platform to meet hotel owners and managers. We received some good reviews about our products and also got the opportunity to showcase some of our new solutions. I look forward to attending more sessions organized by HSMA – many congratulations to HSMA for the successful event.

Alina Wysokowsky is Sales Manager for Germany at eRevMax and is responsible for business development in the region. She can be reached at alinaw@erevmax.com



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